Wilde Shop & Salon was born from a simple belief: style should be bold, personal, and unapologetically you. Nestled in the creative pulse of East Nashville, we're more than just a boutique or a salon—we're both, and that's what makes us different.
We created Wilde to fill a gap we saw in our community: a place where you could discover edgy, trend-forward pieces that work for everyday life and transform your look with talented stylists who get your vision. Why choose between shopping and self-care when you can have both under one roof?
The Boutique Meets Salon Experience
Our dual concept isn't just convenient—it's intentional. The confidence that comes from a fresh cut or perfect color pairs perfectly with finding that piece that makes you feel like the best version of yourself. Whether you're browsing our curated racks of apparel from brands like LivyLu, Recycled Karma, and CHARLIE SOUTHERN, or sitting in our salon chair ready for a transformation, you're in a space that celebrates self-expression.
Curated for the Audacious
We handpick every piece in our boutique with one question in mind: Does this empower someone to express their unique style? From edgy staples to trendy finds, we focus on pieces that work for real life—whether you're in your 20s or your 50s, heading to brunch or a night out. Our approach is simple: style should be accessible, fun, and a little daring.
Rooted in East Nashville
Our Russell Street location isn't just an address—it's home. East Nashville's creative energy, independent spirit, and tight-knit community inspire everything we do. We're proud to be part of a neighborhood that values authenticity, supports local, and isn't afraid to stand out. When you shop at Wilde, you're supporting a small business that's deeply invested in this community we love.
Visit Us
Wilde Shop & Salon
1021 Russell Street, Suite 106
Nashville, TN 37206
Shop Hours: Wednesday - Saturday, 10:30am - 6pm
Salon hours vary by stylist—call or book online!
Can't make it in? Shop online 24/7 and bring a little East Nashville audacity wherever you are.
Ready to embrace your bold? We can't wait to style you. ✨
